Welcome to Architecture Business Club with Jon Clayton!

Episodes

June 18, 2025

Build Online Visibility (Without The Burnout) with Heidi Suutari | 086

Jon and special guest Heidi Suter, co-founder and CEO of Arkiste, discuss effective ways to build and maintain an online presence for architects and designers. They explore SEO tactics, the importance of having a detailed and...

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June 11, 2025

The Marketing System That Attracts The Right Clients with Richard Pet…

Jon is joined by leading architect marketing coach Richard Petrie. They discuss effective marketing systems tailored to consistently attract the right clients and projects for architects and design professionals. Richard, co-...

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June 4, 2025

How To Build a LinkedIn Profile That Attracts More Clients with Maja …

Jon is joined by marketing coach Maya Kovacic-Kalra, a former architect who provides a comprehensive guide on optimising LinkedIn profiles to attract more clients and better projects. The discussion covers essential elements ...

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May 28, 2025

Relaunching The Architectural Technology Podcast: Where it's AT | 083

Behind the Scenes of Podcast Production: Jon offers a behind-the-scenes look at the extensive work involved in relaunching CIAT's 'Where it's AT' podcast. The episode covers the planning, strategy meetings, content brainstorm...

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May 21, 2025

How To Stay Positive About Your Business (Even When You’re Down) | 082

Jon shares tips on how to stay positive when feeling down about your business. Drawing from his 20+ years in architecture, Jon highlights common challenges and offers strategies to boost morale. He discusses the importance of...

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May 14, 2025

Building Good Habits for More Success in Business with Hayley Watts |…

Jon is joined by productivity and habits coach Haley Watts to discuss the psychology of habits and offer practical tips for small firm founders in architecture. They discuss the Four Tendencies of habit formation, strategies ...

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May 7, 2025

Dramatically Improve Your Results as an Architecture Practice Owner w…

Jon chats with business coach and entrepreneur Ray Brown about a simple yet powerful business framework for architecture practices. They discuss the 'Four Ps' - Practice, Projects, People, and Perception - that can dramatical...

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April 30, 2025

Building Dreams: Joe Wright's Journey Through Architecture and Busine…

Jon is joined by architect Joe Wright, who shares his journey from working in a large architecture firm to running his own small practice. Joe shares the challenges and rewards of this transition, including his changing appro...

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April 23, 2025

How To Calculate Your Ideal Income: How Much Money Is Enough? | 078

Jon discusses how much money is enough for both you and your architecture business. Jon guides listeners through a step-by-step exercise to calculate personal and business income requirements, dispels common myths, and offers...

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April 16, 2025

How To Build Trust and Connection Through Storytelling with Jude Char…

Jon continues his chat with filmmaker, author, and master storyteller Jude Charles to explore the power of storytelling in business. They discuss how capturing and sharing personal and professional stories can humanise a bran...

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April 9, 2025

How To Build Trust and Connection Through Storytelling with Jude Char…

Jon is joined by Jude Charles, an expert in storytelling and documentary filmmaking for entrepreneurs. They discuss the three types of stories every business should share: origin stories, success stories, and vision stories, ...

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April 2, 2025

The Benefits of Podcasting for Architecture Firms (& Service-Based Bu…

Jon discusses the benefits of podcasting for small architecture firms and other service-based businesses that deliver complex or technical services. He explains how podcasting can help articulate complex services, build trust...

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March 26, 2025

How To Make Better Use Of WhatsApp In Your Business with Helen Nurse …

Jon is joined by Helen Nurse, co-founder of Digital Agency Capture One, to discuss innovative ways to use WhatsApp for business communication. Helen shares insights on how WhatsApp can improve engagement with clients, facilit...

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March 19, 2025

Overcoming The Four Fears® of Business Ownership with Mark Franklin |…

Jon interviews mindset expert and business strategist Mark Franklin about The Four Fears® that every business owner faces: fear of not being ready, fear of not being good enough, fear of not having enough time, and fear of fa...

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March 12, 2025

How To Be Lucky In Your Career with Mel Barfield | 072

Jon is joined by copywriter and careers advisor Mel Barfield to explore the concept of luck in your career. They discuss whether luck is just about being in the right place at the right time or if it can be maximised through ...

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March 5, 2025

Sustainable Websites: Is Your Online Presence Green Enough with Molly…

Jon discusses the importance of digital sustainability with web designer and developer Molly Scanlan. The conversation covers how websites have a carbon footprint, actionable steps to make websites more sustainable, and why i...

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Feb. 26, 2025

Joining Architecture Business Club: Is It Right for You? | 070

Jon dives deep into the details of the Architecture Business Club membership community. Launched last year for small firm founders in architecture, the membership aims to provide a supportive network for business growth, shar...

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Feb. 19, 2025

Building a Lean Marketing Engine for Small Architecture Practices wit…

Jon discusses effective marketing strategies for small architecture firms with marketing expert Sarah Noel Block. Sarah, founder of Tiny Marketing, shares her expertise on creating a lean marketing engine, including identifyi...

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Feb. 12, 2025

Building Buzz About Your Business: The FOMO Formula with May King Tsa…

Jon is joined by May King Tsang, the original FOMO creator, to discuss strategies for generating excitement and urgency for your business. They explore how to build buzz around your events, products, and services using May Ki...

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Feb. 5, 2025

How To Stand Out on LinkedIn (& Get More Clients!) with Beatrice Ronc…

Jon is joined by LinkedIn personal branding expert Beatrice Ronchetti. They discuss how architecture practices can use LinkedIn as a powerful tool to generate business opportunities, even with a free plan. Beatrice introduces...

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Jan. 29, 2025

Building Your Architecture Business with the Power of Community | 066

Jon discusses the challenges of building an architecture business as a sole practitioner and highlights the importance of community support. He introduces the Architecture Business Club community, sharing its benefits, member...

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Jan. 22, 2025

Easy PR for Architecture Firms (Get Started to Get Published!) with E…

Jon sits down with creative freelance copywriter Ellie Senior to dig into the benefits of public relations (PR) for small architecture practices. Ellie shares insider tips on finding the right publications, writing engaging p...

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Jan. 15, 2025

How To Thrive As A Freelancer (or Sole Practitioner) with Ange Lyons:…

In part two of Jon's conversation with Ange Lyons they chat about the challenges of freelancing. They discuss dealing with tricky clients, avoiding scope creep, and combating loneliness. They also share practical tips on cont...

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Jan. 8, 2025

How To Thrive As A Freelancer (or Sole Practitioner) with Ange Lyons:…

Jon speaks with Ange Lyons, a seasoned graphic designer, about common challenges freelancers face. They discuss marketing strategies, setting charge rates, and the importance of networking. Jon also shares info on joining a s...

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